{"id":90764,"date":"2023-09-19T16:30:58","date_gmt":"2023-09-19T11:30:58","guid":{"rendered":"https:\/\/pni.net.pk\/en\/?p=90764"},"modified":"2023-09-19T17:42:33","modified_gmt":"2023-09-19T12:42:33","slug":"live-easy-with-easypaisa-redefining-financial-empowerment","status":"publish","type":"post","link":"https:\/\/pni.net.pk\/en\/latest-business-news\/live-easy-with-easypaisa-redefining-financial-empowerment\/","title":{"rendered":"\u2018Live easy\u2019 with easypaisa: Redefining Financial Empowerment"},"content":{"rendered":"<p>In its ongoing commitment to providing convenience and reliability to millions of Pakistanis, easypaisa, the country&#8217;s leading digital financial services platform has launched \u2018Live easy\u2019, a unique campaign that aims to showcase easypaisa\u2019s diverse use cases that bring ease and convenience into everyday lives of users and simplify financial matters.<\/p>\n<p>The \u2018Live easy\u2019 campaign invites easypaisa users to embrace a cashless, hassle-free and easy-going lifestyle while enjoying more free time. By offering more than 250+ use cases that include payments &amp; savings, lending, platform services and a whole lot more, the platform gives customers the precious gift of time \u2013 time they can spend however they choose while enjoying financial freedom. With over 12 million active monthly users and counting, easypaisa has truly become the people&#8217;s choice.<br \/>\n<iframe loading=\"lazy\" title=\"Jab sab kuch easypaisa se hojaye toh karo kuch bhi. \u2728\ud83d\udc9a #liveeasy\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/Pya7c3HOIwY?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-90792\" src=\"https:\/\/pni.net.pk\/en\/wp-content\/uploads\/2023\/09\/Untitled-1-10-300x300.jpg\" alt=\"\" width=\"971\" height=\"971\" srcset=\"https:\/\/pni.net.pk\/en\/wp-content\/uploads\/2023\/09\/Untitled-1-10-300x300.jpg 300w, https:\/\/pni.net.pk\/en\/wp-content\/uploads\/2023\/09\/Untitled-1-10-1024x1024.jpg 1024w, https:\/\/pni.net.pk\/en\/wp-content\/uploads\/2023\/09\/Untitled-1-10-150x150.jpg 150w, https:\/\/pni.net.pk\/en\/wp-content\/uploads\/2023\/09\/Untitled-1-10-768x768.jpg 768w, https:\/\/pni.net.pk\/en\/wp-content\/uploads\/2023\/09\/Untitled-1-10.jpg 1150w\" sizes=\"auto, (max-width: 971px) 100vw, 971px\" \/><\/p>\n<p>Rifah Qadri, Head of Marketing &amp; Corporate Communications added: \u201cThis campaign revolves around showcasing how easypaisa seamlessly integrates into people\u2019s lives, creating a world where individuals enjoy more free time thanks to easypaisa\u2019s effortless handling of their financial requirements. Introducing the tagline \u2018live easy\u2019 to the brand reflects\u00a0our commitment to becoming an integral part of our customers\u2019 everyday lives, emphasizing convenience and a stress-free experience. This tagline aims to shape how we are perceived and the relationship we build with our customers\u201d<br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-90793\" src=\"https:\/\/pni.net.pk\/en\/wp-content\/uploads\/2023\/09\/Untitled-1-11-300x300.jpg\" alt=\"\" width=\"960\" height=\"960\" srcset=\"https:\/\/pni.net.pk\/en\/wp-content\/uploads\/2023\/09\/Untitled-1-11-300x300.jpg 300w, https:\/\/pni.net.pk\/en\/wp-content\/uploads\/2023\/09\/Untitled-1-11-1024x1024.jpg 1024w, https:\/\/pni.net.pk\/en\/wp-content\/uploads\/2023\/09\/Untitled-1-11-150x150.jpg 150w, https:\/\/pni.net.pk\/en\/wp-content\/uploads\/2023\/09\/Untitled-1-11-768x768.jpg 768w, https:\/\/pni.net.pk\/en\/wp-content\/uploads\/2023\/09\/Untitled-1-11.jpg 1150w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/p>\n<p>The \u2018Live easy\u2019 campaign leverages various media channels to reach a wide audience and focuses on highlighting the advantages and features that set easypaisa apart from competitors, solidifying its dominance as a one-window platform.<br \/>\neasypaisa continues to prioritize ease of access and security, which has allowed it to capture a formidable share of Pakistan&#8217;s digital financial services landscape. The platform&#8217;s extensive network of agents, merchants, and customers, combined with its commitment to seamless and secure transactions, positions it as a trusted partner for consumers and businesses alike.<\/p>\n<p>As Pakistan&#8217;s digital banking market continues to grow, particularly in urban areas, easypaisa remains dedicated to innovation, introducing new use cases, features, packages, and discounts while ensuring the highest level of security and ease of conducting financial transactions reducing the need to physically visit a bank branch.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In its ongoing commitment to providing convenience and reliability to millions of Pakistanis, easypaisa, the country&#8217;s leading digital financial services platform has launched \u2018Live easy\u2019, a unique campaign that aims to showcase easypaisa\u2019s diverse use cases that bring ease and convenience into everyday lives of [&#8230;]<\/p>\n<p>\n","protected":false},"author":16,"featured_media":90773,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-90764","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-latest-business-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u2018Live easy\u2019 with easypaisa: Redefining Financial Empowerment<\/title>\n<meta name=\"description\" content=\"\u2018Live easy\u2019 with easypaisa: Redefining Financial Empowerment\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pni.net.pk\/en\/latest-business-news\/live-easy-with-easypaisa-redefining-financial-empowerment\/\" \/>\n<meta name=\"twitter:card\" 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